June 6th, 2005

Kudos to Field and Stream
By James Castwell


Sometimes things just need to be said. This is such a time. One of our goals here is to promote fly fishing, especially for kids. It's a hell of a lot better than the distractions that come at them from every quarter and every free moment. Their time is being wasted and stuffed with worthless fiddling. They are being led into poor health and zero moral and ethical values. When something arises to counter that I want to yell to the world, "Great job guys! Well done. Keep it up. We need more of that and on a constant plain if we are ever going to reestablish the outdoors as a proper place to play!"

Lately the very well known and extensively read magazine for over a hundred years, Field and Stream has included a small pamphlet on kids fishing. It is not necessarily designed to be removed from the magazine but I managed it. Is it some great and wonderful pamphlet, the end all to such things? I have no idea, but, it is a good one. I read every word, more than once.

Will it help kids? You darn right it will. It's in comic-book style and will be received on a level which they are accustomed to using. It will be read and remembered. Did all the parties concerned have high and noble ethics for publishing it? Again, I have no idea and really don't care. My point is, they did it, they got the job accomplished, they got it into the hands of kids who already have some interest in the outdoors. By including it inside of an issue already subscribed to by their parents, I know it will become a valued product.

Will all those who sponsored the pamphlet make money by doing so? Well, I hope they do. I do not care what the motives were or are. Profit is not a four letter word. Neither is thanks.

So, here and now, from FlyAnglersOnLine.com, thanks so very much for thinking of it, doing all the work of selling the idea and producing the end product.

This is the issue it is in.

Our thanks to:

    Field and Stream
    Pedigree
    7 UP
    Hawaiian Punch
    Zebco
    Lays Stax
    Snickers
    BF Goodrich
    Act II
    Wet Ones
    Banana Boat
    Fujifilm
    Castrol
    Kellogg's
    Wal-mart

These folks put up the dollars for the project and put their money where their mouth is. ~ JC

Till next week, remember . . .

Keepest Thynne Baakast Upeth

All Previous Castwell Articles
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